To redesign the BlueScale website to effectively communicate the company’s unique values and services, enhance user experience, and support the company’s growth and client engagement.

Principal Objectives

Core Values and Messaging: Clearly convey BlueScale’s alternative approach to IT services and commitment to resolving common industry issues. Highlight the company’s values and differentiate it from other IT service providers.

Service Showcase: Present a comprehensive overview of BlueScale’s services, including innovation, management, cost-saving strategies, and ITIL model functions.

User Experience (UX): Design an intuitive and user-friendly interface that facilitates easy navigation and access to information. Ensure responsiveness and seamless experience across devices.

Scalability: Design the website to be scalable and flexible for future growth and changes.

Challenges

Communicating Values:
Differentiating BlueScale from other IT service providers by highlighting their commitment to addressing misaligned values in the industry.

Showcasing Services:
Clearly and comprehensively presenting the range of services provided by BlueScale, including innovation, management, and cost-saving strategies. Ensuring that the information about services is accessible and easy to understand.

Visual Design & UX:
Designing an intuitive and user-friendly interface that makes it easy for visitors to navigate the website and find the information they need. Creating a visually appealing design that aligns with BlueScale’s branding and professional image.

Scalability and Flexibility: Designing the website to be scalable and flexible to accommodate future growth and changes in services. Ensuring that the website can be easily updated and maintained by the BlueScale team.